Rochester, MN -
The Minnesota College Athletic Conference (MCAC) announced a new partnership with Influxer, a leading Name, Image, and Likeness (NIL) platform, to expand NIL access, education, and professional development opportunities for student-athletes across all member institutions.
Through this collaboration, MCAC student-athletes will gain access to Influxer's free, comprehensive NIL platform, which empowers athletes through the sale of personalized, officially licensed merchandise. Influxer currently supports more than 565 colleges and 46,000+ student-athletes, helping them build personal brands while creating new avenues for income and professional growth.
Kurt Kohler, Executive Director of the MCAC, emphasized the importance of the partnership as a strategic investment in student-athlete development, "This partnership with Influxer represents an important step forward for our student-athletes. We are committed to providing meaningful opportunities that support their growth on and off the playing field. Influxer's platform aligns with our values by offering accessible NIL avenues, educational resources, and real-world professional development that will benefit athletes across all MCAC programs."
Influxer not only creates a personalized online store for every student-athlete but also offers comprehensive education and support to help them navigate the evolving NIL landscape. Student-athletes have access to free one-on-one coaching with Influxer staff on topics such as social media marketing, taxes, and contract literacy, ensuring they are equipped to make informed decisions and maximize their opportunities. In addition to these resources, Influxer provides paid internships across marketing, design, and operations, and all deals are non-exclusive, allowing student-athletes to pursue additional NIL opportunities.
Tyler Jaynes, founder and CEO of Influxer, affirmed the company's enthusiasm for the collaboration, "Influxer is thrilled to partner with the Minnesota College Athletic Conference to bring an NIL opportunity that creates value for all member institutions and athletes involved. The conference administration has taken a thoughtful approach, emphasizing not only results but the meaningful business experience this process provides in support of student-athlete development."
About Influxer
Influxer is a leading NIL platform helping student-athletes thrive on and off the field. More than 565 colleges utilize Influxer's free platform, empowering 46,000+ athletes through the sale of personalized, officially licensed NIL merchandise. Beyond merchandise, Influxer provides NIL education, personal brand development, and paid internships in marketing, design, and operations—equipping athletes with the tools to succeed beyond sports.
About the Minnesota College Athletic Conference (MCAC)
The Minnesota College Athletic Conference is the organizational body for NJCAA-affiliated two-year technical and community college athletic programs in the Minnesota State system, as well as select colleges in North Dakota and Wisconsin. The mission of the Minnesota College Athletic Conference is to advance intercollegiate athletics by providing an engaging and supportive environment for the success of student-athletes and competition among member institutions. The MCAC is committed to the guiding principles of encouraging the development and success of student-athletes, promoting integrity, honesty, and loyalty to member schools, and upholding the sustainability of conference athletic programs.